Woof Branding & iOS App

[et_pb_section admin_label=”Section” fullwidth=”on” specialty=”off”][et_pb_fullwidth_image admin_label=”Fullwidth Image” src=”https://chykalophia.com/wp-content/uploads/2015/11/woofapp_casestudy_main.jpg” show_in_lightbox=”off” url_new_window=”off” animation=”off” use_border_color=”off” border_color=”#ffffff” border_style=”solid”]

 

[/et_pb_fullwidth_image][/et_pb_section][et_pb_section admin_label=”section” transparent_background=”off” allow_player_pause=”off” inner_shadow=”off” parallax=”off” parallax_method=”off” padding_mobile=”off” make_fullwidth=”off” use_custom_width=”off” width_unit=”on” make_equal=”off” use_custom_gutter=”off”][et_pb_row admin_label=”row” make_fullwidth=”off” use_custom_width=”off” width_unit=”on” use_custom_gutter=”off” padding_mobile=”off” allow_player_pause=”off” parallax=”off” parallax_method=”off” make_equal=”off” column_padding_mobile=”on” custom_css_main_element=”margin-top:-450px;”][et_pb_column type=”4_4″][et_pb_text admin_label=”Text” background_layout=”dark” text_orientation=”center” use_border_color=”off” border_color=”#ffffff” border_style=”solid” text_font_size=”14″]

 

WOOF

branding & iOS app design

[/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row admin_label=”Row” make_fullwidth=”off” use_custom_width=”off” width_unit=”on” use_custom_gutter=”off” padding_mobile=”off” background_color=”rgba(255,255,255,0.78)” allow_player_pause=”off” parallax=”off” parallax_method=”off” make_equal=”off” column_padding_mobile=”on” padding_left_1=”25px” padding_right_3=”25px”][et_pb_column type=”1_4″][et_pb_text admin_label=”Text” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid” text_font_size=”14″]

CATEGORY
Brand Identity
UI/UX
iOS App Design
Website Design

INDUSTRY
Lifestyle – Animal Cause

[/et_pb_text][/et_pb_column][et_pb_column type=”1_4″][et_pb_text admin_label=”Text” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid” text_font_size=”14″]

TIMELINE
June 2014

ROLE
Brand Consultation
UI & UX Design
App Design
Web Design

[/et_pb_text][/et_pb_column][et_pb_column type=”1_2″][et_pb_text admin_label=”Text” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid” text_font_size=”14″]

OVERVIEW
Woof app helps you find the love of your life, at a local pet shelter. We are passionate about enriching the lives of humans and dogs by bringing them together using today's mobile technologies. Founded during the Chicago Startup Weekend Women's Edition in 2014, this group went on to take the first prize, and launched into the real world.

[/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row admin_label=”Row”][et_pb_column type=”4_4″][et_pb_divider admin_label=”Divider” color=”#666666″ show_divider=”on” divider_style=”dashed” divider_position=”top” hide_on_mobile=”off”]

 

[/et_pb_divider][/et_pb_column][/et_pb_row][et_pb_row admin_label=”Row” make_fullwidth=”off” use_custom_width=”off” width_unit=”on” use_custom_gutter=”off” padding_mobile=”off” allow_player_pause=”off” parallax=”off” parallax_method=”off” make_equal=”off” column_padding_mobile=”on” gutter_width=”3″ parallax_1=”off” parallax_method_1=”off” parallax_2=”off” parallax_method_2=”off”][et_pb_column type=”1_2″][et_pb_text admin_label=”Text” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid” custom_margin=”90px|||” text_font_size=”14″]

BACK STORY

Promotes rescue and adopt dogs from local pet/animal shelter

Giving easier option for people to browse dogs at pet/animal shelter near them right from their mobile device

[/et_pb_text][et_pb_text admin_label=”Text” background_layout=”light” text_orientation=”center” use_border_color=”off” border_color=”#ffffff” border_style=”solid” text_font_size=”14″ background_color=”rgba(194,81,38,0)”]

Woof Branding & iOS App

LOGO PROGRESS

The app name was changed from Pound Pet
to Woof, with a clever tagline
“put a woof over their heads”

[/et_pb_text][/et_pb_column][et_pb_column type=”1_2″][et_pb_image admin_label=”Image” src=”https://chykalophia.com/wp-content/uploads/2015/11/woofapp_casestudy_001.png” show_in_lightbox=”off” url_new_window=”off” animation=”right” sticky=”on” align=”left” force_fullwidth=”off” always_center_on_mobile=”on” use_border_color=”off” border_color=”#ffffff” border_style=”solid” custom_css_main_element=”max-width: 75%;||height: auto;”]

[/et_pb_image][/et_pb_column][/et_pb_row][et_pb_row admin_label=”Row” make_fullwidth=”on” use_custom_width=”off” width_unit=”on” use_custom_gutter=”on” gutter_width=”1″ padding_mobile=”off” allow_player_pause=”off” parallax=”off” parallax_method=”off” make_equal=”off” parallax_1=”off” parallax_method_1=”off” parallax_2=”off” parallax_method_2=”off” column_padding_mobile=”on” custom_css_main_element=”background-color: #c25126;||margin-top: -140px;”][et_pb_column type=”4_4″][et_pb_divider admin_label=”Divider” color=”#666666″ show_divider=”off” divider_style=”dashed” divider_position=”top” hide_on_mobile=”off” divider_weight=”1″]

 

[/et_pb_divider][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section admin_label=”Section” fullwidth=”off” specialty=”off” transparent_background=”on” allow_player_pause=”off” inner_shadow=”off” parallax=”off” parallax_method=”off” padding_mobile=”off” make_fullwidth=”off” use_custom_width=”off” width_unit=”on” make_equal=”off” use_custom_gutter=”off” gutter_width=”3″ background_image=”https://chykalophia.com/wp-content/uploads/2015/11/woofapp_casestudy_003.jpg”][et_pb_row admin_label=”Row” make_fullwidth=”off” use_custom_width=”off” width_unit=”on” use_custom_gutter=”off” gutter_width=”3″ padding_mobile=”off” background_color=”rgba(255,255,255,0)” allow_player_pause=”off” parallax=”off” parallax_method=”off” make_equal=”off” parallax_1=”off” parallax_method_1=”off” parallax_2=”off” parallax_method_2=”off” column_padding_mobile=”on”][et_pb_column type=”2_3″][et_pb_text admin_label=”Text” background_layout=”light” text_orientation=”left” text_font_size=”14″ use_border_color=”off” border_color=”#ffffff” border_style=”solid”]

Woof Branding & iOS App

[/et_pb_text][/et_pb_column][et_pb_column type=”1_3″][et_pb_testimonial admin_label=”Testimonial” author=”Dr. Dylan Frederickson” job_title=”Founder” company_name=”Boulevard Veterinary” url_new_window=”on” quote_icon=”on” use_background_color=”off” background_color=”#f5f5f5″ background_layout=”light” text_orientation=”center” portrait_border_radius=”90″ portrait_width=”90″ portrait_height=”90″ body_font_size=”14″ use_border_color=”off” border_color=”#ffffff” border_style=”solid” custom_margin=”100px|||”]

A polished, highly intuitive app, Woof is the future of finding the perfect match in a local shelter pet.

[/et_pb_testimonial][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section admin_label=”Section” fullwidth=”off” specialty=”off” transparent_background=”off” background_color=”#f9f699″ allow_player_pause=”off” inner_shadow=”off” parallax=”off” parallax_method=”off” padding_mobile=”off” make_fullwidth=”off” use_custom_width=”off” width_unit=”on” make_equal=”off” use_custom_gutter=”off” gutter_width=”3″][et_pb_row admin_label=”Row”][et_pb_column type=”4_4″][et_pb_image admin_label=”Image” src=”https://chykalophia.com/wp-content/uploads/2015/11/woofapp_casestudy_009.png” show_in_lightbox=”off” url_new_window=”off” animation=”off” sticky=”off” align=”center” force_fullwidth=”off” always_center_on_mobile=”on” use_border_color=”off” border_color=”#ffffff” border_style=”solid” custom_margin=”-100px|||” custom_css_main_element=”width: 100px;”]

[/et_pb_image][et_pb_text admin_label=”Text” background_layout=”light” text_orientation=”center” text_font_size=”14″ use_border_color=”off” border_color=”#ffffff” border_style=”solid” custom_padding=”||100px|”]

THE APP TO FIND THE LOVE OF YOUR LIFE

Put a woof over their head

It’s Tinder for dogs (sort of…)

Experience the wuf of your life and saves one dog at a time

Be pawtastically happy

[/et_pb_text][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section admin_label=”Section” fullwidth=”off” specialty=”off” transparent_background=”off” allow_player_pause=”off” inner_shadow=”off” parallax=”off” parallax_method=”off” custom_padding=”||100px|” padding_mobile=”off” make_fullwidth=”off” use_custom_width=”off” width_unit=”on” make_equal=”off” use_custom_gutter=”off” gutter_width=”3″][et_pb_row admin_label=”Row”][et_pb_column type=”4_4″][et_pb_image admin_label=”Image” src=”https://chykalophia.com/wp-content/uploads/2015/11/woofapp_casestudy_008.png” show_in_lightbox=”off” url_new_window=”off” animation=”off” sticky=”on” align=”center” force_fullwidth=”on” always_center_on_mobile=”on” use_border_color=”off” border_color=”#ffffff” border_style=”solid” max_width=”1000px” custom_margin=”-250px|||”]

[/et_pb_image][/et_pb_column][/et_pb_row][et_pb_row admin_label=”Row”][et_pb_column type=”1_4″][et_pb_text admin_label=”Text” background_layout=”light” text_orientation=”left” text_font_size=”14″ use_border_color=”off” border_color=”#ffffff” border_style=”solid” custom_margin=”120px|||”]

LANDING PAGE

Highlights the main purpose of the app with a fun copy

Direct link to download the app

Listing the overview of each features

Testimonials & reviews from users

[/et_pb_text][/et_pb_column][et_pb_column type=”3_4″][et_pb_image admin_label=”Image” src=”https://chykalophia.com/wp-content/uploads/2015/11/woofapp_casestudy_006.jpg” show_in_lightbox=”off” url_new_window=”off” animation=”right” sticky=”on” align=”left” force_fullwidth=”on” always_center_on_mobile=”on” use_border_color=”off” border_color=”#ffffff” border_style=”solid”]

[/et_pb_image][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section admin_label=”Section” fullwidth=”off” specialty=”off” transparent_background=”off” allow_player_pause=”off” inner_shadow=”off” parallax=”off” parallax_method=”off” padding_mobile=”off” make_fullwidth=”off” use_custom_width=”off” width_unit=”on” make_equal=”off” use_custom_gutter=”off” background_color=”#ffb600″ gutter_width=”3″][et_pb_row admin_label=”Row”][et_pb_column type=”4_4″][et_pb_text admin_label=”Text” background_layout=”dark” text_orientation=”center” text_font_size=”14″ use_border_color=”off” border_color=”#ffffff” border_style=”solid”]

afterwards

the app today

After being nominated the first place at Startup Weekend Women Edition 2014,
Woof App has transformed into a lifestyle iOS app that you can download on the App Store.
The branding remain the same while the app design was streamlined to meet the latest
iOS update requirement and hence to increase user engagement on the app.

[/et_pb_text][et_pb_divider admin_label=”Divider” color=”#ffffff” show_divider=”off” divider_style=”solid” divider_position=”top” divider_weight=”1″ hide_on_mobile=”on” height=”50px”]

[/et_pb_divider][et_pb_text admin_label=”Text” background_layout=”dark” text_orientation=”center” text_font_size=”14″ use_border_color=”off” border_color=”#ffffff” border_style=”solid”]

[one_half]

22,000

users to-date -2015

[/one_half]

[one_half_last]

5,000

monthly average users

[/one_half_last]

[/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row admin_label=”Row” make_fullwidth=”on” use_custom_width=”off” width_unit=”on” use_custom_gutter=”on” gutter_width=”1″ padding_mobile=”off” allow_player_pause=”off” parallax=”off” parallax_method=”off” make_equal=”off” parallax_1=”off” parallax_method_1=”off” parallax_2=”off” parallax_method_2=”off” parallax_3=”off” parallax_method_3=”off” column_padding_mobile=”on”][et_pb_column type=”1_3″][/et_pb_column][et_pb_column type=”1_3″][et_pb_testimonial admin_label=”Testimonial” author=”Regina Bekebrede” job_title=”Farmington” company_name=”MA” url_new_window=”off” quote_icon=”off” use_background_color=”on” background_color=”rgba(245,245,245,0)” background_layout=”dark” text_orientation=”center” portrait_border_radius=”90″ portrait_width=”90″ portrait_height=”90″ body_font_size=”14″ use_border_color=”off” border_color=”#ffffff” border_style=”solid” portrait_url=”https://chykalophia.com/wp-content/uploads/2015/11/ReginaB.jpg”]

This app has the capability to connect rescues/shelters and pet owners so together we can end the killing of millions of dogs every year in the country. If you are looking to find the love of your life… Woof Rescue is the way.

[/et_pb_testimonial][et_pb_cta admin_label=”Call To Action” url_new_window=”on” button_text=”DOWNLOAD WOOF APP” use_background_color=”off” background_color=”#8dc7b7″ background_layout=”dark” text_orientation=”center” header_font_size=”26″ body_font_size=”14″ use_border_color=”off” border_color=”#ffffff” border_style=”solid” custom_button=”on” button_text_size=”14″ button_border_width=”2″ button_border_radius=”3″ button_letter_spacing=”0″ button_use_icon=”default” button_icon_placement=”right” button_on_hover=”on” button_border_radius_hover=”3″ button_letter_spacing_hover=”0″ button_url=”http://woofapp.com/”]

[/et_pb_cta][/et_pb_column][et_pb_column type=”1_3″][/et_pb_column][/et_pb_row][et_pb_row admin_label=”Row” make_fullwidth=”on” use_custom_width=”off” width_unit=”on” use_custom_gutter=”on” gutter_width=”1″ padding_mobile=”off” allow_player_pause=”off” parallax=”off” parallax_method=”off” make_equal=”off” parallax_1=”off” parallax_method_1=”off” column_padding_mobile=”on”][et_pb_column type=”4_4″][et_pb_image admin_label=”Image” src=”https://chykalophia.com/wp-content/uploads/2015/11/woofapp_casestudy_005.jpg” show_in_lightbox=”off” url_new_window=”off” animation=”off” sticky=”on” align=”center” force_fullwidth=”on” always_center_on_mobile=”on” use_border_color=”off” border_color=”#ffffff” border_style=”solid”]

[/et_pb_image][/et_pb_column][/et_pb_row][/et_pb_section]

Chicago

931 Hinman Ave. 3, Evanston IL
+1.844.413.9613

Bali

931 Hinman Ave. 3, Evanston IL
+1.844.413.9613

Business Learning Platform

Women Community Project

Receive quarterly updates on all the latest from ARI & PETER

Copyright © 2011 – 2020 Chykalophia Group, LLC. All rights reserved.
>