Design hold a great role in visually marketing any kind or type of product. This also applied in fashion industry, yet it has greater impact unlike in other industries. Fashion is commonly the key to read a person’s personality. Yes, it is that saying,
Judge a book by its cover
applied in this industry. You probably think that it is not a big deal which shirt you wear today, but let me tell you how it really matters of what you decided to wear. A common guy always wear a business suit every time he fly to another city or country. He’s not going to attend a business meeting, but people who sees him dressing so nice like that will respect him, will threat him exclusively. Now you see the point how the saying applies in term of fashion.
Speaking of fashion, I’m currently in love with H&M Clothing. As a woman, I do care of how I look in public. What image I present to them through what I wear. And today I bought one of their shirt which illustration is made by Laura Laine. The illustration she created is gorgeous. The proportion of the body is similar to Barbie except it is amazingly beautiful. Her illustrations work focus on women, although there are also men illustration on her work like the one for Tommy Hilfiger. She is part of Darling Management, a creative agency based in Scandinavia. Her clients include Zara, Rad Hourani, The New York Times T magazine, Tommy Hilfiger, Elle Girl, Muse magazine, The Guardian, I.T Post magazine, H&M, Russian Elle, Iben Hoej, and Daniel Palillo. You can see more of her bio here.