How eMazeMe got started:
eMazeMe was born from a frustration with the current local service model. How do we, as people, find reputable local service providers, how do we contact them and how do we do business with them without getting screwed over? On the other hand, how do we as local business owners find local clients at a nominal rate and have a safety net to protect us from mean clients?
Chris, as he told me, was annoyed with the lack of a good way to offer his services and a great way to find local services. But it wasn’t his first online business idea either. At first, he and his first business partners were tossing ideas around for months trying to catch a good idea. First one idea, then another which spurred on a third and so fourth. All in all, they couldn’t settle on one idea. Not because but because it wasn’t a good fit or it wasn’t feasible for them to do.
All in all, it came down to this. They needed an idea that:
* They all agreed upon
* They all felt comfortable with
* Had a ‘twist’ they could leverage
* Had a real powerful need in the market
* Had something they could do on the side (for now)
* Something that wouldn’t take a bajillion dollars to start
* and something they all could wrap their heads around nicely
After about 3 to 4 months, an idea hit them! Lead Generation! But, everyone had that already. So they thought it over a bit, and one thing led to another and they finally got to the idea of a local lead generation site where services providers could reserve bid safely, securely and in a way that’s cost effective to them.
That’s something that struck me as a bit odd in our conversation. What did Chris mean by ‘cost effective?’ Chris went on to explain what makes eMazeMe special.
