It may seem obvious, but it’s important to ensure that everything your brand communicates reinforces your brand. This ‘brand-led communications’ approach makes for consistent communication across all marketing channels. Why do it? Because it serves as both proof of...
Your business brand is the most powerful entity to promote your business. It’s true that your business image and brand identity is used by your customers to make a snap judgment about your business. It’s essential to have an incredible and informational design to draw...
At the heart of all good web design lies careful attention to the provision of a first class UX. Your website needs not only to look great, but also to be easy to find, access, and navigate. To a large extent, this comes down to your UI. The easier it is for visitors...
Most startups start-off with a small team of people, maybe 3-4 at the maximum and probably grow into 10-15 employees later on. In a startup’s workforce, being as small as it is, each person will have a significant impact on the entire team. Their habits, thoughts,...
“A company is stronger if it is bound by love rather than by fear.” Did you know that in Southwest Airlines, pilots load luggage into the planes if they are short-handed? Infact, every employee is ready to do any role according to the need and all this, not because...